Mar 1, 2009

T20 trips the Tamilnadu box-office

The live telecast of the cliffhanger at Wellington on Friday, the second Twenty 20 match between India and New Zealand has eaten into Tamilnadu box-office.

The Chennai multiplexes reported an all time seasonal low of 45 to 55 percent for Friday Noon Show and Matinee, but picked up considerably for the evening and night shows.

The single screens were the worst effected due to the television coverage and some of them reported 20 to 30 percent for opening day Friday collections.
It is a clear indication that on T20 and forthcoming ODI’s collections are going to nosedive across the state, and even multiplexes are hit by the cricket fever.

The industry is in a bad state, and the second edition of the IPL season (April 10 to May 29), during prime time summer releases is definitely going to go for a six

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